This year has been an interesting year to say the least. For me, at the start of the year there were some financial challenges. Those thankfully sorted thems...

Many businesses are feeling the crunch Covid-19 is putting on the economy. Is these uncertain times it is important to remain flexible. It is especially impo...

I have had a lot of questions regarding business loans, relief and options for the self-employed. I am going to keep an updated list of news stories and link...

You can spend a lot of time creating business plans and logos and web sites. Figuring out sales channels and strategic planning. All of this is important, ev...

Many people we work with have a fear of creating a business plan. Some of this fear stems from not knowing what to put in the plan and the misconception of w...

This is the 9th part in a 9 part series on building your marketing plan. A marketing plan is just a plan. And a plan is only good until the first contact. Be...

This is the 8th part in a 9 part series on building your marketing plan. With a defined Marketing Plan, you can now develop your budget. Hopefully you have s...

This is the 7th part in a 9 part series on building your marketing plan. By this stage, you have defined: What your market is Who your customers are Who you ...

This is the 6th part in a 9 part series on building your marketing plan. Now that you have set the groundwork for your business, it's time to determine what ...

This is the 5th part in a 9 part series on building your marketing plan. It's very important to analyze your competition. Start by looking at two main groups...

This is the 4th part in a 9 part series on building your marketing plan. Conducting a SWOT analysis is very helpful when creating your marketing plan. SWOT s...

This is the 3rd part in a 9 part series on building your marketing plan. Some products have a very broad customer base or market, such as blue jeans or milk....

This is the 2nd part in a 9 part series on building your marketing plan. There are two main methods of market research. Depending on what stage your company ...

This is the 1st part in a 9 part series on building your marketing plan. As you begin to build your marketing plan, the first step should be to study and ass...

4t Creative specializes in digital marketing. While we have the capabilities to provide offline marketing and we absolutely love logo design, our focus has b...

What makes you unique? Most business owners I talk to you, state that what makes them unique is either quality or service. Sometimes its both quality and ser...

Do you have a budget? How about a systematic plan to drive revenue? Are you forecasting to ensure your business is operating efficiently? Here is a quick rev...

Lately I have had too many ideas. Some good, some poor, some just time-wasters. But mostly they just fill my head and I forget to do the things I am suppose ...

or Why spend more than you have to? Most companies I work with are taking one of two marketing approaches. They are either not really doing anything for mark...

Why are we called 4t Creative Strategy + Design? You need to have your strategy in place before you start to design. A quick example of strategy and why it m...