Start a Fire
I love analogies. I was looking for a fun shirt idea and found a campfire image I liked. It reminded me how marketing strategies can be...
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- Jan 29, 2021
- 1 min
Which hat are you wearing today?
As business owners, we often are called on to wear many hats. In the morning you may need to be Human Resources and Chief Financial...
- Apr 10, 2020
- 2 min
Living in Fear?
This year has been an interesting year to say the least. For me, at the start of the year there were some financial challenges. Those...
- Apr 7, 2020
- 3 min
Projecting Cash Flow in Uncertain Times
Many businesses are feeling the crunch Covid-19 is putting on the economy. Is these uncertain times it is important to remain flexible....
- Mar 31, 2020
- 2 min
News & Resources
I have had a lot of questions regarding business loans, relief and options for the self-employed. I am going to keep an updated list of...
- Mar 30, 2020
- 2 min
The best way to start is to sell...
You can spend a lot of time creating business plans and logos and web sites. Figuring out sales channels and strategic planning. All of...
- Mar 1, 2020
- 4 min
Basic Business Plan Outline
Many people we work with have a fear of creating a business plan. Some of this fear stems from not knowing what to put in the plan and...
- Jan 22, 2020
- 1 min
Marketing Series | Part 9 | Continue to Refine
This is the 9th part in a 9 part series on building your marketing plan. A marketing plan is just a plan. And a plan is only good until...
- Jan 22, 2020
- 1 min
Marketing Series | Part 8 | Marketing Budget
This is the 8th part in a 9 part series on building your marketing plan. With a defined Marketing Plan, you can now develop your budget....
- Jan 22, 2020
- 1 min
Marketing Series | Part 7 | Marketing Strategies
This is the 7th part in a 9 part series on building your marketing plan. By this stage, you have defined: What your market is Who your...
- Jan 22, 2020
- 1 min
Marketing Series | Part 6 | Goals
This is the 6th part in a 9 part series on building your marketing plan. Now that you have set the groundwork for your business, it's...
- Jan 22, 2020
- 1 min
Marketing Series | Part 5 | Assess Competition
This is the 5th part in a 9 part series on building your marketing plan. It's very important to analyze your competition. Start by...
- Jan 22, 2020
- 2 min
Marketing Series | Part 4 | SWOT Analysis
This is the 4th part in a 9 part series on building your marketing plan. Conducting a SWOT analysis is very helpful when creating your...
- Jan 22, 2020
- 2 min
Marketing Series | Part 3 | Define Your Customers
This is the 3rd part in a 9 part series on building your marketing plan. Some products have a very broad customer base or market, such as...
- Jan 22, 2020
- 2 min
Marketing Series | Step 2 | Market Research
This is the 2nd part in a 9 part series on building your marketing plan. There are two main methods of market research. Depending on what...
- Jan 22, 2020
- 1 min
Marketing Series | Step 1 | Study Your Industry
This is the 1st part in a 9 part series on building your marketing plan. As you begin to build your marketing plan, the first step should...
- Jan 22, 2020
- 2 min
Digital Marketing
4t Creative specializes in digital marketing. While we have the capabilities to provide offline marketing and we absolutely love logo...
- Jan 22, 2020
- 2 min
Standing Out From The Crowd
What makes you unique? Most business owners I talk to you, state that what makes them unique is either quality or service. Sometimes its...
- Jan 22, 2020
- 2 min
Implementing basic business practices
Do you have a budget? How about a systematic plan to drive revenue? Are you forecasting to ensure your business is operating efficiently?...
- Jan 22, 2020
- 1 min
Too many ideas?
Lately I have had too many ideas. Some good, some poor, some just time-wasters. But mostly they just fill my head and I forget to do the...